header image

Adweek reviews the British grocery chain Tesco's home movie-themed Christmas com…

Adweek reviews the British grocery chain Tesco's home movie-themed Christmas commercial, including a "making of" featurette.


Ad of the Day: Tesco Channels Old Home Movies in Nostalgic Christmas Spot
www.adweek.com
In Britain, where Christmas ads are a pretty big deal, the battle for this season's supremacy continues with the Tesco ad below, from Wieden + Kennedy in London. And it couldn't be more different from John Lewis's lavish animated production.